Jacqueline Wilson

DIGITAL MARKETING STRATEGIST

Jacqueline is a marketing communications and strategy professional with a unique blend of experience and an entrepreneurial mindset. Having worked in agency and in-house roles, as well as having pursued her entrepreneurial spirit with her own e-commerce business, she is passionate about bringing the customer experience to life.

With over 16 years’ experience, Jacqueline commenced her professional career in an international PR agency before transitioning into in-house marketing communications roles, where she gained extensive experience in marketing management and analytics, strategic development and execution of integrated marketing campaigns with a strong digital focus.

She was most recently a Senior Marketing Manager at leading IVF provider Melbourne IVF where she started and was responsible for the strategic development of the marketing department to include both marketing and sales personnel.

Jacqueline has extensive experience in website/digital (SEO/SEM), social media, events, PR, advertising campaigns and has a natural flair for developing creative and compelling content for EDM, website, blogs, social media, advertising campaigns and customer collateral to drive leads and improve engagement and conversions.

Jacqueline’s passions are good coffee, good food, good vino and good shoes… particularly of the Spanish variety.

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