Home / Clients / Smartpay
Smartpay Case Study

How Smartpay doubled sales in 6 months

The Challenge

Smartpay is the largest independently owned and operated EFTPOS provider across Australia and New Zealand, having supplied over 35,000 EFTPOS machines to over 25,000 Merchants. Smartpay are constantly working to bring the latest in EFTPOS and mobile payments technology to customers across the two countries.

Smartpay operate in a highly competitive space against businesses that have literally unlimited marketing budgets (i.e .the big banks) and against some of the nimblest new entries into the fintech world. Outpacing the competition is seen as the core challenge to ensuring long term sustainable growth.

Engagement: Sep ’15 – Ongoing

– Leading EFTPOS Solutions Provider
– 25,000+ Terminals across Australia & NZ

Key Requirements: “Get me more leads”

Z

More leads from our digital channels

Z

Better converting website

Z

Effective CRM for customer management

Z

Rebuild of website

Z

Design and implement sales process

Z

Outperform competitors

The Plan

Working on a strategic plan, backed up by a robust analytics framework, we continue to deliver outstanding results. Our core services include:

Website design & development

Google Ads management & optimisations

U

Technical on page SEO

CRM design, maintenance & implementation

Analytics & management framework

The Results

We have achieved some exceptional results for Smartpay over 4 years, including:

%

Growth Inbound Sales

%

Growth in Enquiries

%

Growth in website visitors

But hey…

Don’t just take our word for it.

Here’s what Peter from Smartpay has to say about working with us.

Our business has used Due North for over 4 years now for our digital marketing and CRM/sales support and it’s been fantastic. Forget a large agency, get personalised service and clear plain English about how to improve your digital marketing and sales methodology.
PETER THOMAS | HEAD OF DIRECT SALES, MARKETING & CUSTOMER SUCCESS | SMARTPAY AUSTRALIA & NZ

Want to grow your business?

THERE’S NO TIME LIKE THE PRESENT

Call Now Button
Thanks!
Let's have a chat
about your Everest.

  • This field is for validation purposes and should be left unchanged.